Brand Identity, 2021

Robuste Roasting Co. is a conceptual brand identity I developed for a specialty coffee shop. The brand is designed to appeal to coffee lovers who value bold flavor and locally roasted beans. Its philosophy centers on creating a warm, inviting atmosphere where people can enjoy great coffee and genuine connection.

The identity package reflects these values through the use of bold, rich colors and a classic stamp-inspired logo, echoing the timeless charm of a neighborhood café.

Tools: Adobe Illustrator

Scroll for my design process & style guide ↓